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The brains behind one of marketing’s biggest hits are out to reshape the industry again… with direct mail

TechCrunch LA

Founded by some of the men responsible for the biggest hits in online marketing (like the Dollar Shave Club commercial that launched what became a billion dollar acquisition ) think that its time to take technology where it’s never gone before — into targeted, direct mail campaigns using the best ad-targeting that money can buy.

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Science Inc. Backs Plowz & Mowz With $1.5M

socalTECH

has backed a startup, Plows & Mowz offering up an on-demand marketplace for snow plowing and lawn care. The investment is the first one announced since the successful acquisition of Science Inc. portfolio company Dollar Shave Club, and appears to be the first publicly announced investment by Science Inc.

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Announcing The Socaltech 50: Southern California's Up-and-Comers

socalTECH

Michael Dubin , Dollar Shave Club (Los Angeles, consumer subscription). Internap , PricewaterhouseCoopers , Demand Media , Stubbs, Alderton & Markiles LLP , Oracle , Cresa Partners , UK Trade & Investment , PIXT , and many others. Steven Cox , TakeLessons (San Diego, marketplace).

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Mark Suster, Nely Galan to Keynote Silicon Beach Fest

Tech Zulu Event

ABC Family, Fox, Universal Music, Google, Facebook, Demand Media, MyLife, Riot Games, DFJ Frontier, Rustic Canyon, GRP Partners, Siemer and Associates, Marketshare, Saatchi Online, OMD, Ignited, Rubicon Project, Smashbox Cosmetics, NFL, UCLA, USC, and dozens of start-ups. Opening Party hosted by Demand Media with KCRW at the Viceroy.