Frank Addantes FounderBlog: Just Say What it Is
Frank Addante
DECEMBER 22, 2006
Just Say What it Is By Frank Addante In todays high-tech, highly competitive world, more and more companies are describing their products or services using too many fancy, jargon words. Anytime I think of ways to describe a new business, product or service I use this statement as a foundation/test to ground my thinking.
Let's personalize your content