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Reflections on 2018: Michael Jones, Science Inc.

socalTECH

Editor's note: All this week, and into the start of next year, we'll be featuring reflections on 2018 from notable investors, entrepreneurs, and others from Southern California's technology community. Are there any technology innovations, gadgets, devices, software, that you found most interesting in 2018? www.science-inc.com).

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What Mattered in 2012: Kevin Winston, Digital LA

socalTECH

For the last week of the year, we're featuring the thoughts and reflections of some of the movers and shakers of Southern California's high tech community. We asked the same four questions of a variety of top technology entrepreneurs, investors, and others, to hear what they're thinking about, and are sharing it here over the next week.

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Attract A MILLION New Customers Overnight with YouTube Marketing – Literally

Tech Zulu Event

They had the YouTube general community do video reviews on their Orabrush tongue cleaner. 12,000 people signed up in the first 48 hours after the Dollar Shave Club video went live in 2012. Tips from Dollar Shave Club viral video creator Michael Dubin: 1- Have fun. 2 – Get right to the point.

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5 Tips For Attracting Female Customers

Tech.Co

In the Harvard Business Review Female Economy 2009 report, women purchasing power was predicted to control about $28 trillion in annual global consumer spending, if not more. Connecting with your customer via social media, forums or advertising is the norm these days, but there’s nothing as strong as building a community around your brand.

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