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ntro Dangles Food Truck For A Day For Download

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How do you get local users to download and try out your new social networking app? Founder Resnick co-founded Pandemic, which ultimately was sold to Electronic Arts for $860M. In the case of recently launched Ntro , you offer to let them have their own food truck for a day in a contest. READ MORE>>.

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Interview with Scott Lahman, GOGII

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Lahman is also one of the co-founders of JAMDAT Mobile, the immensely successful developer of mobile games, which had an IPO in 2004, and eventually became part of Electronic Arts in 2006. We spoke with Scott about GOGII and textPlus, the shifting mobile market, and also what lessons he's applied to his new startup.

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