Entrepreneurs Confuse Product and Business Plans
Startup Professionals Musings
MAY 29, 2011
The product plan tells your developers what to build, and the marketing team what to market. For software, websites, and high-tech products, this is the “meat” of what you intend to build. For software, websites, and high-tech products, this is the “meat” of what you intend to build. Market research.
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