Tealium Adds $35M to Expand Technology, Sharpen Customer Focus
Xconomy
SEPTEMBER 26, 2016
Tealium , founded in 2008, has raised close to $113 million since its inception, according to Crunchbase , although that number includes both debt and equity deals. Tags are a creature of Web analytics, generating data that enable marketing teams to determine if users viewed a Web page or e-mail. It’s been about data.
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