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Impact Rolls Out New Deep Linking Support For Mobile Affiliates

socalTECH

Typically, affiliates of brands only get credit when sales are made from direct clicks and links on the web or elsewhere, so that inability to track those from deep within a mobile app would keep those partners from including referrals within their apps. READ MORE>>.

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Rubicon Project Bolsters Executive Ranks

socalTECH

The company said it has tapped Brian Pike, former CTo of Ticketmaster to the CTO role, Victoria von Szeliski, former Ticketmaster Deputy General Counsel to the General Counsel position, and former Yahoo VP of Product Management John Slade as its SVP of Product Management. READ MORE>>.