Funding High Tech Outsource Technology 
Startup Professionals Musings
NOVEMBER 4, 2022
Outsourcing your core competency does not work. Young high-tech startups are at constant risk of forgetting that they actually need to sell the wonderful technology they invented. Outsourcing any of these critical roles is very expensive, and usually not very effective. The sales professional. Marty Zwilling.
Startup Professionals Musings
FEBRUARY 9, 2020
Outsourcing your core competency does not work. Young high-tech startups are at constant risk of forgetting that they actually need to sell the wonderful technology they invented. Outsourcing any of these critical roles is very expensive, and usually not very effective. The sales professional. Marty Zwilling.
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Startup Professionals Musings
SEPTEMBER 13, 2015
Outsourcing your core competency does not work. Young high-tech startups are at constant risk of forgetting that they actually need to sell the wonderful technology they invented. Outsourcing any of these critical roles is very expensive, and usually not very effective. The sales professional. Marty Zwilling.
Startup Professionals Musings
FEBRUARY 18, 2018
Outsourcing your core competency does not work. Young high-tech startups are at constant risk of forgetting that they actually need to sell the wonderful technology they invented. Outsourcing any of these critical roles is very expensive, and usually not very effective. The sales professional. Marty Zwilling.
Startup Professionals Musings
JUNE 11, 2014
Outsourcing your core competency does not work. Young high-tech startups are at constant risk of forgetting that they actually need to sell the wonderful technology they invented. Outsourcing any of these critical roles is very expensive, and usually not very effective. The sales professional. Marty Zwilling.
SoCal CTO
DECEMBER 1, 2010
I continue to collect great content that is the intersection of startups, products, online and technology. Storm Clouds - A VC : Venture Capital and Technology , November 12, 2010 We have enjoyed an amazing run in the web startup and investing space over the past five or six years. This should not deter you. This doesn’t make sense.
Startup Professionals Musings
AUGUST 20, 2012
Because it addresses an internal audience, it can use technical jargon and assume the reader understands the technology. For software, websites, and high-tech products, this is the “meat” of what you intend to build. Enough detail is required so that someone else can build it without you (outsourcing).
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