Funding Organic Search Reference Technical Review 
Both Sides of the Table
OCTOBER 29, 2009
My firm GRP Partners recently funded a young LA based company named Ad.Ly so compelling (other than the fact that the CEO Sean Rad is a great young technology leader and his advisers – Brian Norgard , Dan Gould and Evan Rifkin - are some of the guys I respect most in the LA tech market.). So did the media. Then came blogs.
Both Sides of the Table
OCTOBER 19, 2009
It included one firm who I asked not to call Salesforce.com as a reference (they were our largest pilot customer) and in their kindness they called Marc Benioff (the CEO) and asked his opinion. The only other ways to get discovered was to have good organic search results or to get covered by a major blog site.
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