Remove GRP Partners Remove Help Remove SEM Remove Venture Capital
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Announcing a Deal I’ve Wanted to Talk About for a Year

Both Sides of the Table

I’m super excited to announce that GRP Partners led the investment in Ethan Anderson’s new company MyTime (link has LA-based merchants but will give you a good feel for the product). And I certainly didn’t want him having to trapse up-and-down Sand Hill Road informing every VC of his next idea.

CTO Coach 359
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Advertising Wants to be Measurable – An Investment Thesis

Both Sides of the Table

By now we all know that the largest part of the online spend has been SEM (search engine marketing) where people buy CPC (cost per click) links to display alongside the “organic&# search results in the search engine. And the obvious category, especially for a VC based out of LA, is video. I’ll save it for a future post.