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What Mattered in 2012: Rory Moore, CommNexus

socalTECH

For the last week of the year, we're featuring the thoughts and reflections of some of the movers and shakers of Southern California's high tech community. See more insights from the Southern California high tech community in our continued series this whole week! What was the biggest news for you/your firm this year?

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Mirror, Mirror On the Wall: How Does This Dress Look in Green?

Xconomy

While mirrors are typically static pieces of glass, they are now being converted into high-tech portals that can make suggestions to complete an outfit, transport the reflected image into a beach scene or cityscape, and save a shopper’s personal makeup tutorials for future reference.

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Success, Santa Barbara Style: Patagonian Sexwax With A Side Order of UGGS

InfoChachkie

Santa Barbara has become a high-tech startup mecca, rivaling cities many times its size. By 1972, he had refined his product, which he mixed in his garage, packaged by hand and sold to surf shops up and down the California coast, from Santa Cruz to San Diego.