Is it a Good Idea to Have Ads in Tweets?
Both Sides of the Table
OCTOBER 29, 2009
Advertising is also what allows you to watch Hulu for free, use Yahoo! As we learned from our investment in Overture and the subsequent success of Google, “intent-based&# advertising is enormously powerful. So PPC (pay-per-click) advertising on social networks has performed poorly to date. 30% is the market opportunity.
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