IP Pricing Sales Technical Advisors 
Both Sides of the Table
SEPTEMBER 28, 2014
Gross margin (GM) is the amount of profit you make per sale of your product or service taking into account your total costs of selling that product or service. If you have a very low gross margin (10-30%) it can be very hard to build a large, scalable business because you need to make a lot of sales to cover your operating costs.
Both Sides of the Table
FEBRUARY 25, 2010
We were trying to optimize around a few criteria: price, size of round, number of syndicate partners and, of course, terms. My co-founder and other management team members wanted us to hold off and see whether we could get the deal done at a higher price. VC, sales, biz dev, M&A or otherwise. Yes, this was stupid.
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