Marketing Paramount Patents Technical Review 
Startup Professionals Musings
APRIL 23, 2012
The easy answer of splitting it equally among all co-founders, since there is minimal value at that point, is usually the worst possible answer, and often results in a later startup failure due to an obvious inequity. Expertise can be marketing, technical, financial, or sales. Pre-existing intellectual property.
Startup Professionals Musings
NOVEMBER 8, 2010
The easy answer of splitting it equally among all co-founders, since there is minimal value at that point, is usually the worst possible answer, and often results in a later startup failure due to an obvious inequity. Expertise can be marketing, technical, financial, or sales. Pre-existing intellectual property.
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