Your Product Needs to be 10x Better than the Competition to Win. Here’s Why:
Both Sides of the Table
MARCH 11, 2011
All of that are in this week’s episode of This Week in VC. He invented the category of sponsored search. So he launched a company with exclusively paid search. Users would know exactly how much was paid for each click. He turned his accounting software into a product he could see. Overture (Goto.com).
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