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The Cost Equation for a Startup is Better Than Ever

Startup Professionals Musings

Even for low-tech startups, the scope of information available on the Internet, and its global reach, has had a similar financial impact on the many other challenges facing every startup founder. Here are a few examples: Setting up the business. Technology costs. Sales and marketing costs. Wages and benefits.

Startup 102
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You Don’t Need to be Rich to be an Entrepreneur

Startup Professionals Musings

Even for low-tech startups, the scope of information available on the Internet, and its global reach, has had a similar financial impact on the many other challenges facing every startup founder. Here are a few examples: Setting up the business. Technology costs. Sales and marketing costs. Wages and benefits.

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Be Part of the Entrepreneurial Revolution

Startup Professionals Musings

Even for low-tech startups, the scope of information available on the Internet, and its global reach, has had a similar financial impact on the many other challenges facing every startup founder. Here are a few examples: Setting up the business. Technology costs. Sales and marketing costs. Wages and benefits.

Startup 50
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Freelancers Are The New Entrepreneurs For Services

Startup Professionals Musings

They are not the generalists required for new product startups. As your business starts up, you need marketing programs, Search Engine Optimization (SEO), Search Engine Marketing (SEM), a modern “pull” strategy based on social networks, and lead generation. Here are a few examples: Marketing specialists.

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Your Product Needs to be 10x Better than the Competition to Win. Here’s Why:

Both Sides of the Table

I thing I’ve learned over the years is that technology purists hate advertising even when it is that revenue stream that truthfully drives much of our industry. At the time when you did a search on Lycos, Alta Vista or similar for a category such as Cars you ended up getting 9 spam results and 1 proper website to meet your needs.

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Entrepreneurs Can Thrive on Services or Products

Startup Professionals Musings

They are not the generalists required for new product startups. As your business starts up, you need marketing programs, Search Engine Optimization (SEO), Search Engine Marketing (SEM), a modern “pull” strategy based on social networks, and lead generation. Here are a few examples: Marketing specialists.

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Entrepreneurs can be Specialists or Generalists

Startup Professionals Musings

Entrepreneurs who run startups have to be generalists to survive. As your business starts up, you need marketing programs, Search Engine Optimization (SEO), Search Engine Marketing (SEM), a modern “pull” strategy based on social networks, and lead generation. Here are a few examples: Marketing specialists.