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If You Don’t Define Your Personal Brand the Market Will

Both Sides of the Table

I have long advised startup companies that if you don’t control your messaging somebody else will and your potential customers will form impressions of you shaped by somebody else or by nobody at all. For 1991 I was very technical and also had a lot of practical business implementation experience in technology. ” F**k.

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What is the Right Burn Rate at a Startup Company?

Both Sides of the Table

We’re going to start aggressively spend money on marketing our product. This is why investors really like SaaS software companies where you have recurring revenue and your largest customer accounts for < 5% of your revenue and your renewals rates are > 90%. We want a strong balance sheet (um, ok.

Startup 383
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The Power of “In Person” – Why Distributed Teams are Less Effective

Both Sides of the Table

The CEO weighs in with his perspectives, the head of product management disputes his conclusions and the marketing VP has a different take. The sales rep that brings back news from the front line that is shared with the office adds to our collective knowledge about customer needs, product design flaws or partnership opportunities.