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Should You Blog? (yes, and here’s how …)

Both Sides of the Table

Much of my traffic is through referring websites and/or social media. Don’t just write a carbon copy of what somebody else is doing. OK, well, actually the first thing I did is come up with a list of 50 posts that I wanted to write. Every time I write a post I send it out on Twitter. Some search.

Blogging 286
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Why Startups Need to Blog (and what to talk about …)

Both Sides of the Table

We all read them to get a sense of what is going on in the world, peeling back layers of the old world in which media was too scripted. But should you actually write one if you’re a startup, an industry figure (lawyer, banker) or VC? This is a post to help you figure out why you should write and what you should talk about.

Blogging 373
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How to cleverly integrate your own URI shortener

SoCal Delicious

Standalone URI shorteners work fine when you want to shorten mostly foreign URIs, but that’s a crappy approach when you want to submit your own stuff to social media. Because you throw away the ability to totally control your traffic from social media, and search engine traffic generated by social media as well.

SEO 37