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How To Make Freemium Customers Generate Revenue For Your Startup

InfoChachkie

In the spirit of the “land grab” mentality of the day, we emphasized usage of our screen sharing technology with no thought applied to how we would convert such users into paying customers. BuddyHelp was launched in this proto-Internet environment and was immediately used by businesses to provide hands-on technical support.

Customer 162
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Rebranding Should Be Driven By Growth, Not Desperation

InfoChachkie

This unintended use of their technology caused the company to modify their product set to better accommodate large, brand-focused advertisers. dotbomb crash, we abandoned the technical support marketplace and began licensing our screen-sharing technology. However, after the Internet 1.0

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5 Simple Tactics To Make Freemium Users Pay

InfoChachkie

In the spirit of the “land grab” mentality of the day, we encouraged usage of our screen sharing technology with no thought applied to how we would convert such users into paying customers. Anyone, including well-healed, large companies, could offer state-of-the-art technical support for free.

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Do Not Obsess On Names – Obsess On Delivering Awesome Customer Value

InfoChachkie

To illustrate the extent to which a company’s name is largely irrelevant to its ultimate success, let’s examine the genesis of six successful technology companies’ names. eBay – Derived from Founder Pierre Omidyar’s consulting company, Echo Bay Technology Group. Expertcity was a great name for that business. I called a meeting.

Customer 100
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Interview with Cliff Rees, XCast Labs

socalTECH

We wrote all of the core components of our technology, from the ground up--even our SIP stack, OIP application, session-border, softswitch, and media server--which runs on standards-based, off-the shelf servers. Instead, we do this for about a $1000 for a site, in HD quality, supporting eight to 10 participants on a 48- or 52-inch screen.

IP 165