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We spoke with Jim Franklin , the firm's CEO, to hear more about how the company went from an accelerator startup at TechStars just a few years ago, to now more than 100 employees spread across offices in Boulder; Colorado, Anaheim, California; Frankfurt; London, and elsewhere, to tackle the problems of transactional email. What is Sendgrid?
He sees this as similar to what happened with SMTP, POP, HTTP, etc. NEA No one owns it Everyone can use it Anyone can improve it Introduces (adds to Levels above) idea of Level 4 Platform In his mind, the key ingredient is that the there needs to be multiple platform service providers. Only guarantee for longevity is if you have options.
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