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Xconomy Special Report: 12 San Diego Tech Startup to Watch in 2017

Xconomy

I started with a list of companies already screened by the San Diego Venture Group’s annual venture summit, and consulted with investors and startup mentors to refine the list. I widened my net this year. I am grateful to Mike Krenn, the venture group’s president, for his help on this project.

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6 Keys to Becoming an Influencer for More Business

Startup Professionals Musings

Based on my current role as a mentor to entrepreneurs, I will paraphrase and recommend Whiddon’s top techniques in business terms: Build an image of likability and rapport. The net effect is that influencers can rely more heavily on the less expensive “pull” marketing, rather than traditional “push” marketing.