How to Measure & Track Marketing
Jason Nazar
MAY 1, 2016
In many cases, before the sale is complete, you’ll also measure your cost per lead (CPL) as in-between step in order to collect data about the user to remarket to them. Products like Netflix have low monthly cancellations and have a very high LTV with loyal customers that stay active for two years or more. Net Promoter Score.
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