socalTECH

MARCH 16, 2021

Los Angeles-based Magnite, the sell-side advertising software developer which was previously known as Rubicon Project, says it has priced an offering of $350M in convertible senior notes. The notes are due in 2026. The company said the convertible note offering was made to qualified institutional buyers.

Pricing 113

Pricing Software Review .Net Advertising 113

Both Sides of the Table

NOVEMBER 3, 2009

That died with waterfall software development. Good ones don’t care about the granular details in a startup but they do care about how big the market is, what share you’ll get and what assumptions you make about pricing over time and other market factors. Ditto for enterprise software companies.

Web 2.0 334

Web 2.0 Venture Capital Web Technical Review 334

SoCal CTO

MARCH 22, 2007

We have been using LinkedIn for both sourcing recruits and reviewing backgrounds for recruits. I have to say that it has netted far more than I would have thought. Technology Advisor Technology Roles in Startups Pricing Customer Acquisition Sunk Costs and More -. Its been great to zero in on very specific skillsets.

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Blogging CTO Coach CTO Hire Southern California 150