2005 Advertising Google SEM 
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MARCH 25, 2016
In our industry we call that a TAM (total addressable market) and I’m sure you can even Google methods for calculating a TAM. But that’s harder to build in 2016 than it was in say 2005. You may have paid marketing: SEM, Social Media Ads, Banner Ads, email lists, etc. Let me be very direct. Efficiency?
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MAY 15, 2010
Users participate by performing tasks, taking surveys or watching advertiser videos. Invidi – Provider of addressable television advertising and marketing services to cable, satellite and telco-delivered television carriers. Addressable advertisements are capable of being targeted to the individual household.
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