socalTECH

MARCH 30, 2010

Burstly is developing mobile advertising tools for the Apple iPhone and Google Android platforms, which allows application developers to manage and optimize their advertising inventory. As part of the investment, Burstly said that it is opening up access to its advertising tools and exiting beta for its product.

Tool 157

Tool Mobile GRP Partners Advertising 157

socalTECH

APRIL 1, 2010

in a venture round from GRP Partners and Rincon Ventures, for the firm's mobile ad management platform. We caught up with founder Evan Rifkin --who previously founded and sold TagWorld/Flux to MTVN in November of 2008--to learn more about the startup. Evan Rifkin: Basically, we are an open and free ad management platform.

Startup 164

Startup Platform Advertising GRP Partners 164

Both Sides of the Table

MAY 19, 2010

Founded in November 2007 in New York City by Alexis Maybank and Kevin Ryan (co-founder of DoubleClick); CEO is Susan Lyne (ex-CEO Marta Stewart Living Omnimedia) Revenue estimates: $50mm in 2008; $170mm in 2009 (versus budget of $150mm); $450mm forecasted for 2010. Founded in August 2008 in Palo Alto, CA, by Sam Christiansen and Keith Lee.

Venture Capital 240

Venture Capital Startup Platform Technical Review 240