Interview with Scott Morrow, Curatemedia
socalTECH
FEBRUARY 24, 2010
E-commerce was relatively flat in 2008 and 2009, but if you look at the lifestyle category, the biggest growing area within lifestyle was sports and outdoors. Second, we look at advertising/brand/and marketer appeal for that audience. Products are the centerpiece of everything we do. There's a really important distinction there.
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