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ReachLocal Expands In Brazil

socalTECH

ReachLocal provides help to local and small businesses to advertise their companies online. The firm said it targeted Brazil as its first country in South America, due to the rapid growth rate in that country; the firm said online advertising spend in Brazil was $804M in 2011. READ MORE>>.

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What Mattered in 2010: Jim Andelman, Rincon Ventures

socalTECH

2) Advertising in the Facebook ecosystem. Facebook now accounts for a staggering 25% of all display impressions (up from 9% last year), and Facebook and its advertisers are finally beginning to understand how to leverage the platform's unique capabilities. 3) Cloud computing offerings as an enabler to lean startups.

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It’s Morning in Venture Capital

Both Sides of the Table

I can’t help feel a bit of rear-view mirror analysis in all of “VC model is broken” bears in our industry. Cloud computing and the open source movements have brought down the costs of starting a company by more than 90%. By 2010-2011 this had shrunk by half again, averaging under $15 billion.

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Congrats To The Spotlight: LA Tech Fall Presenting Companies at UCLA

Tech Zulu Event

After months of submissions and the amazing help from our judges , the Spotlight is shinning down on awesome companies that were born right out of Southern California. As a result, the team transformed the advertising industry with the creation of the first in-image ad network. When: Thursday, October 27th, 2011 – 7:00 p.m.

UCLA 102