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Above the Cloud with Dave Linthicum | Shifting Perspectives on SaaS and Enterprise IT

Tech Zulu Event

Featuring panelists from SOA Software , Edgecast and Bitium , we’ll discuss: Top priorities and challenges for today’s CIO. The rise of the social enterprise and Chief Digital Officer – what it means for the CIO. Alex is a proven web entrepreneur, having led and sold multiple successful startups. Alex Kazerani.

SaaS 92
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Some Thoughts on Branding Startups and Communities

Both Sides of the Table

I recommend that you start by writing down the attributes you would want people to think about when they think about your brand. ZestCash, founded by Douglas Merrill, former CIO of Google [Hollywood]. The way I think about branding anything is simple: Define the Attributes You Want to Project. Don’t you think?

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