Remove 2015 Remove Develop Remove Pricing Remove Satisfaction
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Will Crowdfunding Replace Angel And VC Investors?

Startup Professionals Musings

The crowd gets the satisfaction of helping, with minimal risk, and no expectation of any high return. With this model, a startup pre-sells their product early, at a cheaper price, in exchange for a pledge. Marty Zwilling First published on Entrepreneur.com on 2/13/2015. Product pre-order model. Interest on debt model.

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Smart Startups Don’t Try To Satisfy Every Customer

Startup Professionals Musings

Many people will argue that total customer satisfaction is paramount, but I’m a pragmatist who believes that treating everyone the same really means treating all of them poorly. Don’t be afraid to raise your prices as you add special services. Marty Zwilling First published on Entrepreneur.com on 12/23/2015.

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5 Unpleasant Startup Surprises and How To Recover

Startup Professionals Musings

Innovative products and services always take longer to develop than anticipated, and quality problems pop up where least expected. Make sure all new development is buffered, rather than stretch-oriented. Innovation and creativity are just as critical for marketing as they are for solution development.

Startup 105
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How Smart Startups Survive Investor Due Diligence

Startup Professionals Musings

Use this opportunity to validate their satisfaction and support for your company and your solution. A hard look will be taken at the technology maturity, the current development progress, and customer satisfaction with early product shipments. Marty Zwilling First published on Entrepreneur.com on 1/9/2015.

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6 Keys To Make Sure Your Product Fits Today's World

Startup Professionals Musings

Yet, due largely to non-technology business considerations, including pricing, safety concerns and support infrastructure, there are none that most people can name. Most technologists pride themselves on their link to relevant technology developments, but very few apply the same discipline to business and big-picture changes.

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Observations on Women in Business Gained from Conferences, Books, Interviews and More

Tech Zulu Event

Many started out in a completely unrelated field and fell into their current profession where they discovered a passion, skill and expertise they developed over time, becoming more successful as they grew in knowledge and experience. Almost all credited their spouse, or a mentor, in helping them achieve their success.

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Don't Fall for These 6 Deadly Myths of Startups

Startup Professionals Musings

In addition, good marketing and support plans can take as long as product development. Premium pricing with exclusivity is often a better business strategy. They provide a personal legacy, satisfaction and happiness. Marty Zwilling First published on Entrepreneur.com on 12/02/2015. Do both in parallel to be timely.