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3 Important Facebook Marketing Trends in 2016

Tech Zulu Event

Social networking continues to be a superior force in marketing, especially Facebook. percent of all social network ad spending worldwide. Costs for advertising on Facebook are increasing, due to high demand, and their profits continue to soar. How can your company best benefit from social networking ads in 2016?

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Encore Entrepreneur Is The New Baby Boomer Lifestyle

Startup Professionals Musings

Partially due to the economy, but also due to longer, healthier lives and changes in job tenure, Boomers are now expected to stay in the labor force longer, and according to a USNews article, will likely dominate the labor market by 2024. Marty Zwilling First published on Huffington Post on 12/20/2016.

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Here’s A Painful Problem For Aspiring Entrepreneurs

Startup Professionals Musings

With the Identity Theft Resource Center® reporting a 40 percent increase in data breaches in 2016, there seems to be a growing population out there worried about all the people intent on hurting them. Make your company visible, reachable and responsive through social networks. Why is everyone so paranoid these days?

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Entrepreneurs Need More Relationships And Fewer Friends

Startup Professionals Musings

In fact, the focus on social networking platforms, starting with Facebook, has destroyed the meaning of the word friend and even changed it from a noun to a verb. These should never be confused with social-media friends that you have never met or hardly know. Social networking friends have real business value.

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The Radical Evolution of Mobile Apps

Tech Zulu Event

By 2016, app downloads are estimated to reach 44 billion and app-to-person messaging is seen to overtake text messaging. So what do people like about the mobile app technology? It is a good thing that there is an app for everything today — work, social media, games, shopping, travel, photography, and schedule of movie screenings.

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