Startup Professionals Musings

AUGUST 30, 2023

In business, these cover the gamut from vision, creativity, innovation, to sales, financial management, and negotiation. In my experience as a startup investor, I have become convinced that the biggest reason for business failure is giving up too early. Marty Zwilling First published on Inc.com on 08/16/2023

Mentor 104

Mentor Startup Coach Satisfaction 104

Startup Professionals Musings

AUGUST 27, 2023

Measure progress through metrics on sales, revenue, and penetration. Seek customer feedback on ways to improve value and satisfaction. These start with your brand image, search visibility and process, and extend to the actual sales transaction. Marty Zwilling First published on Inc.com on 08/13/2023

Customer 91

Customer Custom Marketing Startup 91

Startup Professionals Musings

JANUARY 18, 2023

With pervasive access to social media, customers no longer differentiate poor product repair and replacement from a poor shopping experience or customer usage satisfaction. Your challenge is to excel in all elements of a customer interaction, from pre-sales to long-term advocacy and image. Inflexible processes.

Competition 109

Competition Services Customer Custom 109