Jetpack Gives a Boost to Mobile and Rich Media Advertising
Tech Zulu Event
JUNE 25, 2015
billion, and on a much smaller scale, Undertone’s recent acquisition of mobile ad provider Sparkflow. Until recently, three legacy providers (Sizmek, PointRoll and Google’s DoubleClick) have dominated the rich media market. Jetpack was founded in 2009 by digital media veterans Marc Brown, Chris Tragos and Kevin Woolery.
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