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- SoCal CTO , January 13, 2010 5 Lessons from 150 startup pitches - A Smart Bear: Startups and Marketing for Geeks , July 11, 2010 9 Reasons Why Many Smart People Go Nowhere - Life Beyond Code , March 29, 2010 No Accounting For Startups - Steve Blank , February 22, 2010 Startup Advice In Exactly Three Words - #StartupTriplets - OnStartups , January (..)
I think everybody heard about this acquisition. On the founder’s side it’s about taking money off of the table and / or having strategic reserves for big acquisitions. My take was that this follows three trends: a) customer involvement in product design, b) mass customization [e.g. M&A Discussion.
He wanted to build direct customer relationships to get product feedback but only 2% of customers would ever return their registration cards. So when he saw the browser it instantly dawned on him that this would be the greatest customerdevelopment tool ever.
A senior marketing director that will run online marketing, customeracquisition, and customerdevelopment efforts, 2. Several junior sales associates to handle online customeracquisition and orientation; and, 3. Senior and junior Rails and mobile (javascript) developers familiar with b2b software.
and the subsequent acquisition sprees of companies like Google, Yahoo!, Do you really want to spent $100k building a product to discover through CustomerDevelopment that the market is too small? The COGS (costs of goods sold) tells me about how big your customeracquisition costs will be. portfolios.
The 11 Harsh Realities Of Being An Entrepreneur - OnStartups , November 1, 2010 There's always talk about the end game in the form of an acquisition, funding announcement, or eventual flame out. Your First Iteration of an Idea Will Be Wrong. think his slides are great (and by far much easier on the eye then mine.). What went wrong?
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