Both Sides of the Table

DECEMBER 5, 2010

What I want to answer with this post (long though it may be) is: Why did Web 2.0 Brands didn’t advertise their web pages they advertised “AOL Keywords.&# You couldn’t pick up a magazine in the 96-99 timeframe without seeing AOL Keywords advertised everywhere. Social Networking in Web 1.0:

Social Network 318

Social Network Networking Web 2.0 Startup 318

Frank Addante

JUNE 19, 2006

Internet Advertising ASP) Exit: $112M IPO and acquisition Lesson: Think big. Web Development & Marketing Technology) Exit: evolved into L90 (next company) Lesson: What you dont know cant stop you. if they started a business that was driven by market demand (as opposed to new/cool technology). Startup 3.0: Be scrappy.

Startup 40

Startup Venture Capital Web 2.0 Outsource Development 40

Frank Addante

JANUARY 23, 2007

Internet Advertising ASP) Exit: $112M IPO and acquisition Lesson: Think big. Web Development & Marketing Technology) Exit: evolved into L90 (next company) Lesson: What you dont know cant stop you. By Frank Addante Development resources are in high demand. Startup 3.0: Be scrappy. ReaXions, Inc. So, you need to develop a product?

Outsource Development 40

Outsource Development Develop Development Product 40

Frank Addante

JUNE 4, 2006

Internet Advertising ASP) Exit: $112M IPO and acquisition Lesson: Think big. Web Development & Marketing Technology) Exit: evolved into L90 (next company) Lesson: What you dont know cant stop you. Whatever the biggest, most challenging, most demanding, most important job we had at L90, I always turned to Tim. Startup 3.0:

Startup 40

Startup Venture Capital Email CTO Hire 40