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I Just Invested in @Burstly, a Mobile Ad Management Company

Both Sides of the Table

Burstly, a Santa Monica based company, provides an open and free ad management platform that helps mobile application developers better monetize their inventory. It broke the hegemony that the carriers had over software on mobile phones and the industry will forever be changed (for the better) for this. Enter Burstly.

Mobile 282
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Is it a Good Idea to Have Ads in Tweets?

Both Sides of the Table

Advertising has driven the majority of Internet innovation. that is an “in-stream advertising&# company currently focused on monetizing Twitter. This has prompted many people to question whether advertising “in stream&# and on Twitter is a good thing or a bad thing. So what do we mean by in-stream advertising?

Ideas 286
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Why recurring revenues increase your company’s value

Berkonomics

Have you noticed how many web apps and content have turned into subscription services during the last several years? Application developers once considered their products as licensed in what would closely be allied to a single sale. Paying for content. The massive shift in revenue models in recent years. A buyer’s bonus.