Remove Advertising Remove Application development Remove Sales Remove Web
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I Just Invested in @Burstly, a Mobile Ad Management Company

Both Sides of the Table

Burstly, a Santa Monica based company, provides an open and free ad management platform that helps mobile application developers better monetize their inventory. The first big wave of this change came from the introduction of the iPhone, which was the first well built mobile device for using the web. Enter Burstly.

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Interview with Evan Rifkin, Burstly

socalTECH

We cater to mobile phone developers--right now the iPhone, and coming soon to Android. You have advertising networks and mediation players, but you don't really have an ad management platform like ours. I've been in the ad network business, helping Adconian, and know the web site publishing world. Our space is pretty young.

Startup 164
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This Week in VC with Dana Settle of Greycroft Partners

Both Sides of the Table

We also talked about the emergence of New York City as the “hot” new area of entrepreneurship, VC and innovation driven by the quantification of the online advertising industry. The “private sale” market phenomenon was started in France by Vente-Privee (literally means “private sale”) and was replicated in Germany by BrandsforFriends.

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Why recurring revenues increase your company’s value

Berkonomics

Have you noticed how many web apps and content have turned into subscription services during the last several years? Application developers once considered their products as licensed in what would closely be allied to a single sale. The massive shift in revenue models in recent years. Call it the Netflix effect.

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It’s Morning in Venture Capital

Both Sides of the Table

hours per day on average, and that’s excluding the other 13 hours a day where we have our mobile devices, our connected TVs, our iPads and Kindles and soon our cars connected to the web. It’s not just that we’re connected to the Internet at higher speeds and for longer; we’re actually always tethered to the web. And the future?