article thumbnail

Interview with Jonathan Zweig, AppOnboard

socalTECH

Usually, it's someone with just curiosity about the app, and the advertisers will pay several dollars for that download, only to have the user just delete the app, without having ever played it or even gotten through a tutorial. To a man, they tell us it's the best advertising unit they've ever seen in their life. That's number two.

Startup 113
article thumbnail

Your Product Needs to be 10x Better than the Competition to Win. Here’s Why:

Both Sides of the Table

I thing I’ve learned over the years is that technology purists hate advertising even when it is that revenue stream that truthfully drives much of our industry. They would launch quickly and test whether or not there is any demand. He sold so many that after Caltech he decided to open a retail store.

article thumbnail

What the Past Can Tell Us About the Future of Social Networking

Both Sides of the Table

I recently spoke at Caltech at the Caltech / MIT Enterprise Forum on “the future of social networking,&# the 30-minute video is here and the PowerPoint presentation is here on DocStoc ). billion in annual subscription revenues not including advertising or eCommerce). They have more page views than even Google.