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I Just Invested in @Burstly, a Mobile Ad Management Company

Both Sides of the Table

I’m very pleased today to announce that I invested, on behalf of GRP Partners, in Burstly alongside Rincon Venture Partners , an early stage VC in Southern California whith whom we love to work (and were our co-investors on RingRevenue ). I don’t intend either, Burstly has respectable and strong competition.

Mobile 282
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Top 29 Startup Posts May 2010

SoCal CTO

Facebook is about to try to dominate display ads the way Google dominates text ads - Chris Dixon , May 15, 2010 It is customary to divide online advertising into two categories: direct response and brand advertising. Through advertising or direct sales, these sites harvest intent. they have purchasing intent ).*.

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This Week in VC with Dana Settle of Greycroft Partners

Both Sides of the Table

We also talked about the emergence of New York City as the “hot” new area of entrepreneurship, VC and innovation driven by the quantification of the online advertising industry. Current round: $20mm in Series C by Accel Partners (Jim Breyer, board member at Wal-Mart, Dell, and FaceBook), KPCB, and DAG Ventures. Total raised: $29.5mm.

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Can You Really Build a Great Tech Firm Outside Silicon Valley?

Both Sides of the Table

In my LA I often see computer screens open with entrepreneurs talking about digital media. Many of the Valley tech firms saw advertising as “beneath them&# and many VCs in the first boom encouraged people to focus on eyeballs rather than dollars. Scott Painter , founder of CarsDirect has created TrueCar (backed by GRP Partners).