Advertising Definition Patents Sales 
Berkonomics
JULY 18, 2019
By definition, your core is your intellectual property foundation, the thing that makes your business most valuable to customers, investors and perhaps someday to potential buyers of the business. Patents, branding, marketing and more. What is your core competency? There is much to reinforce in such behavior.
Berkonomics
AUGUST 23, 2012
By definition, your core is your intellectual property foundation, the thing that makes your business most valuable to customers, investors and perhaps someday to potential buyers. Or we do so with brilliant research and development, highly trained sales forces, large advertising campaigns, or secret processes.
This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.
SoCal CTO
SEPTEMBER 20, 2011
You’ll refine your sales and investor pitch. "We are doing something in mobile advertising." Definitely take a look at he suggests you balance the choices. Again, relying on StartupRoar this time looking at NDA for Startups , I found some good stuff that you should definitely go through in more detail.
SoCal CTO
SEPTEMBER 20, 2011
You’ll refine your sales and investor pitch. "We are doing something in mobile advertising." Definitely take a look at he suggests you balance the choices. Again, relying on StartupRoar this time looking at NDA for Startups , I found some good stuff that you should definitely go through in more detail.
Startup Professionals Musings
SEPTEMBER 15, 2013
Whether you are in manufacturing or software, you need experienced writers who can document your latest technology, write patents, and efficiently manage the multitude of data formats required by printing companies and advertisers. Information specialists. The days when these roles were stable careers for company employees are gone.
Startup Professionals Musings
APRIL 28, 2014
Chief Sales Officer (VP Sales). What you really need is a VP of Marketing and Customer Development, who can help with lead generation and honing the message, rather than an executive to manage a sales team and existing customers. See this anecdote by Steve Blank on how a hotshot sales executive can sink your startup.
Startup Professionals Musings
FEBRUARY 22, 2013
Chief Sales Officer (VP Sales). What you really need is a VP of Marketing and Customer Development, who can help with lead generation and honing the message, rather than an executive to manage a sales team and existing customers. See this anecdote by Steve Blank on how a hotshot sales executive can sink your startup.
Expert insights. Personalized for you.
120 
Let's personalize your content