socalTECH

FEBRUARY 9, 2021

Jon Waterman: We envision ourselves today as a marketplace outside Google and Bing. Our core competency, historically, has been in the pay-to-click space, but we've focused completely outside of Google and outside of Bing. Talk about the market, when you say you're outside Google and Bing, explain what that means?

Advertising 203

Advertising Startup Google Commerce 203

Both Sides of the Table

FEBRUARY 21, 2010

When I started investing the US advertising market was $300 billion with only 10% of it ($30 billion) of it being online and measurable. One recession later and the US advertising market is about $245 billion – but still only 10-12% is online and measurable. This form of advertising is know at CPA (cost per action).

Advertising 284

Advertising Invest RSS CPC 284

Tech Zulu Event

JUNE 11, 2013

ABC Family, Fox, Universal Music, Google, Facebook, Demand Media, MyLife, Riot Games, DFJ Frontier, Rustic Canyon, GRP Partners, Siemer and Associates, Marketshare, Saatchi Online, OMD, Ignited, Rubicon Project, Smashbox Cosmetics, NFL, UCLA, USC, and dozens of start-ups. June 17: Silicon Beach Fest: Pasadena Day , Hosted by Idealab.

GRP Partners 88

GRP Partners MyLife Dollar Shave Club Santa Monica 88

Both Sides of the Table

MAY 4, 2010

They were started in affiliation with IdeaLab and were the first-round lead in PayPal. Palm is a maker of mobile computing devices, including the Pixi and Pixi Plus; HP: “Our intent is to double down on WebOS”; helps HP compete in mobile computing with Apple, RIM, Google, and MSFT. Investors: Google Ventures. LivingSocial.

Clearstone 236

Clearstone Venture Capital ReachLocal Google 236