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Internet Brands Acquired For $640M

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El Segundo-based Internet Brands , the Internet media firm headed by Bob Brisco, has been acquired by private equity firm Hellman & Friedman Capital Partners, in a deal worth approximately $640M. According to Internet Brands, Hellman & Friedman will pay $13.35 The price is a premium of approximately 46.5

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This Week in VC – Scott Painter, CEO of Zag & TrueCar

Both Sides of the Table

Scott left the company, which eventually IPO’d and became Internet Brands. It is the most accurate data out there that you can use to carry into a dealership and negotiate on price. Site launched in October and CEO stated ad impressions are increasing ~200% month; now at 15 billion impressions/day.

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