Advertising Networking Patents Search Engine Optimization 
Startup Professionals Musings
JUNE 18, 2012
Establishing the legal structure for your business, registering trademarks, filing copyrights and patents, and drafting partnership agreements used to require extensive attorney fees and ongoing consultation. Do basic Search Engine Optimization (SEO) and Marketing (SEM) yourself. Sales and marketing costs.
Startup Professionals Musings
OCTOBER 15, 2012
It also makes legal sense to never disclose the details of your patent application, before the product is ready to ship. This takes time, and is more valuable than any advertising you can buy. But start networking with advisors, industry pundits, and domain experts early. Get concept feedback early. Prime the investor world.
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Startup Professionals Musings
AUGUST 31, 2011
It also makes legal sense to never disclose the details of your patent application, before the product is ready to ship. This takes time, and is more valuable than any advertising you can buy. But start networking with advisors, industry pundits, and domain experts early. Get concept feedback early. Prime the investor world.
Startup Professionals Musings
FEBRUARY 15, 2011
Establishing the legal structure for your business, registering trademarks, filing copyrights and patents, and drafting partnership agreements used to require extensive attorney fees and ongoing consultation. Do basic Search Engine Optimization (SEO) and Marketing (SEM) yourself. Sales and marketing costs.
Startup Professionals Musings
AUGUST 10, 2010
It also makes legal sense to never disclose the details of your patent application, before the product is ready to ship. This takes time, and is more valuable than any advertising you can buy. But start networking with advisors, industry pundits, and domain experts early. Get concept feedback early. Prime the investor world.
Startup Professionals Musings
FEBRUARY 13, 2010
Establishing the legal structure for your business, registering trademarks, filing copyrights and patents, and drafting partnership agreements used to require extensive attorney fees and ongoing consultation. Do basic Search Engine Optimization (SEO) and Marketing (SEM) yourself. Sales and marketing costs. Marty Zwilling.
Startup Professionals Musings
SEPTEMBER 15, 2013
As your business starts up, you need marketing programs, Search Engine Optimization (SEO), Search Engine Marketing (SEM), a modern “pull” strategy based on social networks, and lead generation. Here are a few examples: Marketing specialists. Administrative specialists. Information specialists.
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