article thumbnail

Frank Addantes FounderBlog: Startup 6.0 - the Rubicon Project: Internet Advertising

Frank Addante

the Rubicon Project (Internet Advertising Technology) Status: Pre-Launch Visit the Rubicon Project Website Startup 5.0: Internet Advertising ASP) Exit: $112M IPO and acquisition Lesson: Think big. Web Development & Marketing Technology) Exit: evolved into L90 (next company) Lesson: What you dont know cant stop you.

article thumbnail

Interview with Adi Jaffe, All About Addiction

socalTECH

I started as a sole proprietorship, used templates for business plans, and spent the last two years just trying to figure out what monetization means. It gives them preferential placement, but this is not an advertising model, because we do not guarantee them placement. But, I felt that pull of starting a company. READ MORE>>.

UCLA 204
Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

Frank Addantes FounderBlog: Startup 3.0: Internet advertising is good. No, it’s bad. Oh wait… it IS good!

Frank Addante

Internet advertising is good. the Rubicon Project (Internet Advertising Technology) Status: Pre-Launch Visit the Rubicon Project Website Startup 5.0: Internet Advertising ASP) Exit: $112M IPO and acquisition Lesson: Think big. Internet advertising is good. L90 was the premier advertising network on the Internet.

article thumbnail

Frank Addantes FounderBlog: Startup 2.0: The Internet is Coming! How will we make money?

Frank Addante

Internet advertising is good. the Rubicon Project (Internet Advertising Technology) Status: Pre-Launch Visit the Rubicon Project Website Startup 5.0: Internet Advertising ASP) Exit: $112M IPO and acquisition Lesson: Think big. Advertising was the answer! No, it’ Startup 2.0: The Internet is Coming!

Startup 40
article thumbnail

Frank Addantes FounderBlog: FounderBlog’s 1 Year Anniversary! A BIG THANK YOU to 3,500 entrepreneurs in 50+ countries

Frank Addante

the Rubicon Project (Internet Advertising Technology) Status: Pre-Launch Visit the Rubicon Project Website Startup 5.0: Internet Advertising ASP) Exit: $112M IPO and acquisition Lesson: Think big. Web Development & Marketing Technology) Exit: evolved into L90 (next company) Lesson: What you dont know cant stop you.

article thumbnail

Frank Addantes FounderBlog: GoogleClick - Who owns your cash register?

Frank Addante

the Rubicon Project (Internet Advertising Technology) Status: Pre-Launch Visit the Rubicon Project Website Startup 5.0: Internet Advertising ASP) Exit: $112M IPO and acquisition Lesson: Think big. Web Development & Marketing Technology) Exit: evolved into L90 (next company) Lesson: What you dont know cant stop you.

Google 40
article thumbnail

Frank Addantes FounderBlog: Just Say What it Is

Frank Addante

the Rubicon Project (Internet Advertising Technology) Status: Pre-Launch Visit the Rubicon Project Website Startup 5.0: Internet Advertising ASP) Exit: $112M IPO and acquisition Lesson: Think big. Web Development & Marketing Technology) Exit: evolved into L90 (next company) Lesson: What you dont know cant stop you.

Startup 40