Soylent's Brilliant New Marketing Campaign: Soylent Is Plants, Not People
socalTECH
OCTOBER 3, 2019
For years, Los Angeles-based Soylent (www.soylent.com)--which makes all-in-one meal replacement drinks, bars, and other productsdanced around the origins of the name, which is tied to a dystopian 1973 science fiction film, Soylent Green , featuring Charlton Heston. How did you decide to finally embrace the interesting origins of your name?
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