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Viewdle Being Acquired By Google, Says Report

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Viewdle , a developer of computer vision technology which is venture backed by Anthem Ventures and Qualcomm, among others, is in the midst of an acquisition by Google , according to reports today. The rumored price for the firm is around $30M. The original report came via Forbes, with followup from TechCrunch. READ MORE>>.

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TrueCar Taps Edmunds.com For VP

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TrueCar said that Damon Cleckler has joined the firm in the position, after serving as executive director of product management at Edmunds.com, where he helped develops Edmunds "True Market Value" and "New Car Finder" products. The company said Cleckler will work on aiding in development of car pricing tools on the site.

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This Week in VC with Farb Nivi, Founder of Grockit

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Pricing engine helps publishers ascertain ad inventory pricing by analyzing ad transaction data from the market/exchanges. Data reports include following sample fields: real-time suggested price for specific unit of ad inventory, ad server data, order insertion data, behavioral targeting data, conversion data, etc. MetaMarkets.

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Zag: 50,000 Cars Sold

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The firm, which develops technology that allows consumers to fully configure and price autos from affinity groups like credit unions, AAAs, and other groups, claimed that the firm has saved its buyers over $83.5M Zag has received funding from USAA, Capricorn Investment Group, LLC, GRP Partners and Anthem Venture Partners.

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Zag Makes Exec Hires, Promotions

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Santa Monica-based Zag, a venture-backed developer of online car buying software, said this morning that it has made. Zag said it has promoted Bernie Brenner to Executive Vice President in charge of the firm's consumer initiatives, named David Pributsky as VP of Partner development. a number of hires and a promotion.

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Zag Raises Funding

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Santa Monica-based Zag , which has developed an automobile configuration and buying service for affinity organizations like credit unions and automobile organizations, has a funding round of undisclosed size. The firm recently spun out True Car, an automotive pricing information site. READ MORE>>.

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Zag Raises $32.4M

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Santa Monica-based Zag , which has developed an automobile configuration and buying service for affinity organizations like credit unions and automobile organizations, has raised around $32.4M The firm recently spun out True Car, an automotive pricing information site. in a funding round. READ MORE>>.

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