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I Just Invested in @Burstly, a Mobile Ad Management Company

Both Sides of the Table

Burstly, a Santa Monica based company, provides an open and free ad management platform that helps mobile application developers better monetize their inventory. The first big wave of this change came from the introduction of the iPhone, which was the first well built mobile device for using the web. Enter Burstly.

Mobile 282
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Is it a Good Idea to Have Ads in Tweets?

Both Sides of the Table

was the “static&# web. Traditional media companies published their stories on the web. was the 2-way web. Turns out everybody likes to produce content and take part in the “conversation.&# Massive uptake of user-generated content including blogs (e.g. Image courtesy of Bernhardt Haussner.

Ideas 286
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Why recurring revenues increase your company’s value

Berkonomics

Have you noticed how many web apps and content have turned into subscription services during the last several years? Application developers once considered their products as licensed in what would closely be allied to a single sale. Paying for content. The massive shift in revenue models in recent years.