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I Just Invested in @Burstly, a Mobile Ad Management Company

Both Sides of the Table

Burstly, a Santa Monica based company, provides an open and free ad management platform that helps mobile application developers better monetize their inventory. He knows the ad management and ad network businesses. I’ll explain in detail below. Enter Burstly. I like that. it has built in iPad support from Day 1.

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Interview with Evan Rifkin, Burstly

socalTECH

We cater to mobile phone developers--right now the iPhone, and coming soon to Android. You have advertising networks and mediation players, but you don't really have an ad management platform like ours. Ad networks were springing up, but there was no infrastructure to power them. Our space is pretty young.

Startup 164
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Interview with Bryan Biniak, Connected Travel

socalTECH

For example, you can earn points for reducing your speeding, and those points can be redeemed at brick sand mortar and online retailers, and also other reward programs. We had an advanced application development and innovation team. How did you end up working in the whole area of automotive AI?

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Interview with Ian Swanson, Sometrics

socalTECH

You want to be able to target these buckets--for example, an advertiser like Warner Brothers might want to promote their Batman film and show a trailer to a user that fits a certain profile. We also just recently launched a standard API, which allows any social networking site to use our analytics code. So who is using your software?

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Interview with Sometrics, Ian Swanson

socalTECH

You want to be able to target these buckets--for example, an advertiser like Warner Brothers might want to promote their Batman film and show a trailer to a user that fits a certain profile. We also just recently launched a standard API, which allows any social networking site to use our analytics code. So who is using your software?

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Framework Benchmarks Round 9

TechEmpower

Since the first round, we have known that the highest-performance frameworks and platforms have been network-limited by our gigabit Ethernet. With ample network bandwidth, the highest-performing frameworks are further differentiated. For example, a larger number of response headers might mean slightly fewer responses sent per second.

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This Week in VC with Dana Settle of Greycroft Partners

Both Sides of the Table

An obvious example that comes to mind is Roger Ehrenberg, whose fund Information Arbitrage , is looking at companies in these categories. In the show we talked about why this is important to mobile application developers. Current round: $7mm in Series C from Atlas Ventures (lead), Benchmark, Integral Capital.