Frank Addante

DECEMBER 22, 2006

Internet Advertising ASP) Exit: $112M IPO and acquisition Lesson: Think big. Just Say What it Is By Frank Addante In todays high-tech, highly competitive world, more and more companies are describing their products or services using too many fancy, jargon words. Visit StrongMail Website Startup 4.0: Zondigo, Inc. Startup 3.0:

Startup 40

Startup Competition Venture Capital Advertising 40

Frank Addante

MARCH 12, 2007

Internet Advertising ASP) Exit: $112M IPO and acquisition Lesson: Think big. In todays highly competitive job marketplace, it is becoming increasingly more difficult. and India and, as a result, we were able to develop product much faster than the competition. Visit StrongMail Website Startup 4.0: Zondigo, Inc. Startup 3.0:

Outsource Development 40

Outsource Development Startup .Net Venture Capital 40

Frank Addante

SEPTEMBER 25, 2006

Internet Advertising ASP) Exit: $112M IPO and acquisition Lesson: Think big. Outwit the competition. Customer, not Competition Be a leader, not a follower. Companies often focus too much on their competition. Visit StrongMail Website Startup 4.0: Zondigo, Inc. Startup 3.0: Be scrappy. ReaXions, Inc.

Company 40

Company Companies Startup Venture Capital 40

Frank Addante

OCTOBER 19, 2006

Internet Advertising ASP) Exit: $112M IPO and acquisition Lesson: Think big. They are afraid of their competition finding out about the idea, a bigger company trying to steal it or some other entrepreneur doing it first. Yes, I did say competition. Visit StrongMail Website Startup 4.0: Zondigo, Inc. Startup 3.0: Be scrappy.

Startup 40

Startup Ideas Venture Capital Competition 40

Frank Addante

JUNE 19, 2006

Internet Advertising ASP) Exit: $112M IPO and acquisition Lesson: Think big. because they are so focused on being better than their competition. Visit StrongMail Website Startup 4.0: Zondigo, Inc. Wireless & Voice Application Software) Exit: technology acquired Lesson: Timing is critical. Startup 3.0: Be scrappy. ReaXions, Inc.

Startup 40

Startup Venture Capital Web 2.0 Outsource Development 40

Frank Addante

APRIL 16, 2007

Internet Advertising ASP) Exit: $112M IPO and acquisition Lesson: Think big. What if there was another competitive cash register on the market? Sure, theres a wave of new technology solutions that have come into the market that are competitive with DoubleClick, but, they are unproven. Visit StrongMail Website Startup 4.0:

Google 40

Google Advertising Startup Venture Capital 40

Frank Addante

AUGUST 27, 2007

Internet Advertising ASP) Exit: $112M IPO and acquisition Lesson: Think big. Our competition was well funded with many millions of dollars, well armed with hundreds of employees and far down the path. Visit StrongMail Website Startup 4.0: Zondigo, Inc. Startup 3.0: Be scrappy. ReaXions, Inc. We had this same culture at L90/adMonitor.

Startup 40

Startup Venture Capital Outsource Development Web 2.0 40