A Serial Entrepreneur’s Take On Guy Kawasaki’s Enchantment
InfoChachkie
APRIL 25, 2011
Although many are entertaining, most fail to provide entrepreneurs with a sufficient return on their time investment. I have used Guy’s previous book, The Art Of The Start (Art ), in my UC Santa Barbara New Venture Creation class for the past five years. Quarter-after-quarter, it has inspired and enlightened my students.
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