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Pour And Stir II – Managing Your Cost Per Customer

InfoChachkie

As noted in Pour and Stir Part I , the key to the successful execution of this strategy is managing the following equation: The cost to acquire a customer < lifetime value of a customer. Decreasing Your Customer Acquisition Costs. This is equivalent to being handed a free customer for every ten customers you acquire.

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Roping in the Legal Eagles

InfoChachkie

As outlined in Beware the Consultant , be wary when selecting a professional services firm. As outlined in Beware the Consultant , be wary when selecting a professional services firm. As such, a startup-oriented lawyer is a critical member of your extended adVenture team. free weekly Infochachkie articles!

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63 Los Angeles Entrepreneurs To Be Proud Of

SoCal Delicious

Charlie Capen is co-founder of HowToBeADad.com , an entertainment site and dad blog for “parents, soon-to-be parents and people who have no desire to procreate, whatsoever.” Subscribe to RSS. 63 Los Angeles Entrepreneurs To Be Proud Of By mario on May 2, 2012 in Features , grid. Free Corporations For First-Time Entrepreneurs.